Wine & Spirit Shop Serves Up Conversions with Landmarks Digital
BLOGWine & Spirits - Retail A local wine & spirits retailer was looking to increase visits, sales and awareness among its target audience of wine enthusiasts. They enlisted the help of Landmarks to utilize new geo-fencing technology and several other...
Landmarks Digital Shows New Facet of GeoFencing to Jewelry Store
BLOGJewelry Store Leverages the Power of GeoFencing A local jewelry store was looking to increase brand awareness with a focus on specific product offerings, and to improve their programmatic advertising performance. They enlisted the help of Landmarks to utilize new...
Yacht Dealer Soaks the Competition with Landmarks Digital
BLOGBoat Dealer Prospects Water-bound Audiences A regional boat dealer was looking to target individuals who are interested in boating, water sports, fishing and related activities and who are likely to be in the market to purchase a boat. They enlisted the help of...
Attorney Gets Consistent Conversions with a Digital Campaign
BLOGFamily Law Attorney This 6 month campaign delivered over 145,000 impressions to local audiences and produced at least 2 confirmed new clients for the attorney. CHALLENGE Landmarks Digital was tasked with isolating potential customers in the market for legal...
Steakhouse Gets Amazing ROI for Events & Catering
BLOGEvents and Catering Venue Over the course of 3 months, the restaurant had over 350,000 impressions delivered on its behalf by Landmarks Digital, and recorded over 80 in-store visits from its target audience. CHALLENGE Landmarks Digital was tasked by our client to...
Cosmetic Surgery Practice Wins with 750k Impressions in just 3 months!
BLOGPlastic Surgery Over the course of 3 months and nearly 750,000 impressions, our associates in the plastic surgery industry utilized a blend of targeting tactics, creative, and landing pages to uncover intent-based targets in and around the Metropolitan DC Area....
Dan’s Definitions: P is for Pixel
BLOGP is for Pixel! The IAB defines a tracking pixel as a 1×1 pixel-sized transparent image that provides information about an ad’s placement. In many cases, a tracking pixel is used to notify an ad tracking system that either an ad has been served (or not served, in...
What is Programmatic Advertising?
BLOGUnderstanding Programmatic Advertising At it's core, programmatic simply means "automated by a computer (program)." An irrigation system that is scheduled to water the lawn at 6 a.m. is programmatic. A DVR set to record The Big Bang Theory is programmatic. Even...
Conversion Pixels Explained
BLOG Conversion Pixels Explained What is a conversion pixel or what is also known as a tracking pixel? This new term for digital marketing seems to be all the buzz lately because it's so effective at targeting consumers. Why? Because it allows you to show...
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